Growing Customer
Relationships - Affordably
Eight of the top 10 property and casualty companies and three of the top five life and health providers in the world rely on Acxiom to deliver custom, large-scale marketing database solutions. Relying on this vast experience, we've packaged MarketEdge-X to address the specific needs of insurance companies.
As an insurance marketer, you are faced with key challenges: drive revenue, acquire optimum new customers, retain the customers you have and grow those relationships. All with less marketing spend than ever before.
To meet these challenges, you need to quickly and affordably know your best customers better than ever – allowing you to not only cater to their needs, but also to find prospects who are most like them. With MarketEdge-X, you can do just that.
MarketEdge-X includes:
- Integration of all data sources
- Customer
- Prospect
- Transactional
- Historical
- Data cleansing and postal processes
- Delivery of marketing-ready datamart
- Intuitive user interface to quickly access your data
Hear from a Customer
DM News Article on Savings Bank Life Insurance