About Acxiom
Founded in 1969 and headquartered in Little Rock, Arkansas, Acxiom Corporation is a global leader in helping companies maximize the value of information. Our innovative information management solutions provide critical insights into consumers that help companies acquire and build stronger, more profitable relationships with their customers.
As the developer of some of the largest and most sophisticated business intelligence and marketing databases in the world, we design and implement solutions that can help clients:
- Analyze their customer base
- Improve customer acquisition and retention
- Grow the value of customer relationships
- Reduce risk and protect against fraud
- Analyze costs to plan more effectively for CRM and IT initiatives
- Manage large volumes of data and more efficiently operate data centers
When companies work with Acxiom, we make it easy for them to establish strong ties with customers by helping them better understand what customers like, what they want and the best ways to communicate with them. Acxiom's customer information management solutions help close gaps in customer knowledge – a key to our clients' ability to sustain and grow their businesses.
Learn more about the major milestones in Acxiom corporate history, including our founding and early history.
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Acxiom was recognized for multichannel marketing excellence by the National Center for Database Marketing. The coveted NCDM Database Excellence Award is given to companies that achieve dramatic, measurable results by applying statistical techniques, leverage systems capabilities or reorganize to become more customer focused.